A GOOD DOMAIN IS JUST THE BEGINNING

Websites & SEO

Practical websites & seo guides with checklists and primary sources. Plan your next domain and website decision.

22 topics · Practical bilingual guides

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5 guides

Websites & SEONAMEUSDT / FIELD NOTES

DOMAIN NOTES · 08

Connect a domain to a landing page and verify HTTPS

Treat publishing, hostname binding, DNS, certificates and ad URLs as separate launch checks.

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Websites & SEONAMEUSDT / FIELD NOTES

DOMAIN NOTES · 15

Root domain or subdomain for a campaign landing page?

Plan campaign addresses around branding, ownership and page lifecycle rather than creating a new domain for every ad.

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Websites & SEONAMEUSDT / FIELD NOTES

DOMAIN NOTES · 16

Plan Chinese and English URLs with canonical and hreflang

Use separate language URLs, reciprocal annotations and self-canonicals for a bilingual website.

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Websites & SEONAMEUSDT / FIELD NOTES

DOMAIN NOTES · 17

Changing domains: an SEO migration checklist

Map old URLs to relevant new pages, implement permanent redirects and monitor the move.

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Websites & SEONAMEUSDT / FIELD NOTES

DOMAIN NOTES · 18

Can an ad landing page also work for organic search?

Decide whether a campaign page deserves a long-term search role, then improve content and indexability.

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